Marketing Strategy

Let’s Sell Your Property the Right Way.

With ACI Apartments, you don’t just get a listing — you get a full marketing machine across digital + traditional channels, with real data and proven results.

https://aciapartments.com/
Address: 7946 Ivanhoe Ave Suite 300B, La Jolla CA 92037

Marketing Framework

ACI APARTMENTS

Our Email Marketing focuses on targeted investor outreach, keeping your property in front of the right audience through a mix of dedicated promotions and ongoing market updates. By consistently sharing valuable investor insights and market reports, we achieve an impressive average open rate of 49.1%, which is 12% higher than the industry standard. This ensures your property reaches engaged local brokers, agents, and long-term investors who stay actively connected to ACI’s listings.

Every effective marketing strategy begins with a clear story and a defined investment narrative. Consistent, data-driven messaging creates alignment across all channels — from your first “coming soon” announcement to the final closing conversation — ensuring every step moves the property closer to its highest value.

positioning your property

Investment Summaries

Understanding how a buyer can structure the purchase (down payment, DCR, financing terms) allows us to position the property strategically

Photography/Drone

Showcase a property’s scale and quality, attracting serious buyers and maximizing value.

positioning your property

Offering Memorandum

Builds credibility and delivers the financial and visual story investors need to confidently evaluate and pursue the property

Better Proposals

Tracks real-time engagement — showing which agents and investors open, view, and share your property, so we can follow up with the most active prospects.

“Coming Soon” Exposure

Why not get the reach of every brokerage in town, while only paying one?

Our “Coming Soon” strategy is designed to create buzz and urgency before your property ever hits the open market. We leverage our extensive database of agents, brokerages, and qualified investors who believe they’re getting early, off-market access — turning them into advocates who start selling the property for you while we prepare the full campaign launch. Unlike most agencies that keep listings in-house to chase double ends, we focus solely on your best interest — maximizing exposure to drive stronger offers, faster.

✔ Leverages strong, targeted messaging to create immediate buzz.
✔ Engages 30–60 parties before going live (when priced correctly).
✔ Agents start calling their clients sooner, generating momentum early.
✔ Distributed through multiple channels: email campaigns, direct calls, and boosted social ads.

Social Media Power

Our social media strategy ensures your property is seen — no matter where a buyer is or when they’re looking. By combining targeted audience selection with paid boosts, we maximize reach and engagement across the platforms where serious investors and buyers are most active. Each campaign is designed to create visibility, credibility, and consistent exposure for your property.

✔ Multi-platform campaigns on LinkedIn, Facebook, Instagram, and X.
✔ Focused targeting toward real estate, finance, and business audiences.
✔ Paid boosts put your property in front of more qualified buyers across San Diego.
✔ Strategic messaging designed to drive inquiries, shares, and investor engagement.

Google Ads – Lead Generation Engine

Google Ads reach active buyers the moment they search for properties like yours, driving qualified traffic straight to your listing. This ensures maximum visibility and consistent lead flow beyond traditional marketing.

✔ Targets investors actively searching in real time.
✔ Keeps your property visible across Google Search and Maps.

Focused on high-intent keywords like:

  • Investment properties San Diego
  • 10-unit apartment building for sale
  • Multifamily properties in San Diego

Multiple Listing Services (MLS + LoopNet Premium)

✔ SDMLS syndicates to Zillow, Realtor.com, and major consumer platforms.
✔ We also use a LoopNet Premium account, the #1 investor marketplace.
✔ Without premium, listings get buried → with premium, you get priority placement + serious investor eyeballs.
✔ Ensures visibility with both retail buyers AND investment-focused audiences.

Custom Featured Listing & Web Landing Page

✔ Dedicated SEO + GEO-optimized page for every property.
✔ Featured on aciapartments.com with downloadable Offering Memorandum (OM).
✔ Download tracking allows strategic follow-up with active buyers.

email marketing

Targeted Investor Outreach

Our email campaigns keep your property in front of the right audience through a mix of dedicated promotions and ongoing market updates. Because we regularly share valuable investor insights and market reports, our open rate averages 49.1% — 12% higher than the industry standard — ensuring your property reaches engaged local brokers, agents, and long-term investors who stay actively connected to ACI’s listings.

Next-Level Traditional Marketing

We’ve modernized traditional marketing by combining proven outreach methods with advanced technology and data tools — ensuring no opportunity is missed and every property gets maximum exposure.

Skip Tracing:

We pay for accurate, up-to-date owner contact data — including current phone numbers and mailing addresses, even when information is hidden.

Mojo Dialer System:

Dials up to three numbers simultaneously and leaves automated voicemails for declined calls, maximizing call efficiency.

Title Rep Partnerships:

Direct access to the most current ownership records for precise targeting.

High-Volume Mailers:

Over 1,000 personalized mailers are sent for every campaign to reach both local and out-of-area owners.

Blending Tech with Touch:

By combining human connection with advanced tools, we bring traditional outreach into the modern era — amplifying results far beyond standard marketing.

People First. Always.

Over 40 years of brokerage excellence in San Diego. Built on trust, relationships, and results.

100+ Years of Trusted Broker Relationships

Proven Traditional Methods Still Lead the Way

Personal phone calls, networking events, and meaningful one-on-one connections remain at the core of our approach.

Phone calls

Networking events

Personal connections

We blend modern technology with authentic human relationships to deliver maximum market exposure and results.

Case Study

The Olive Tree Apartments

Our campaign produced offers before going live and was able to go under contract in 16 days, 90 days under the average for this sized asset. The case study property closed at our exact valuation and was prepared with back up offers in hand.

Objective

To position the property in front of qualified buyers through a multi-channel marketing strategy combining digital exposure, targeted outreach, and on-the-ground engagement.

Case Study

The Olive Tree Apartments

Direct Outreach

Mailer Campaign: 2,597 total sent → 2,316 successfully delivered.
Email Campaign: 42.6% average open rate.
Calling Campaign: 670 calls made to qualified investors.
In-person Tours: 4.

Listing Platforms & Organic Reach

Strategy in Action

  • Captured wide digital attention.
  • 10-unit apartment building for sale
  • Multifamily properties in San Diego

This resulted in steady momentum, strong buyer interest, and multiple parties positioned for potential offers.

Let’s Sell Your Property the Right Way.

With ACI Apartments, you don’t just get a listing — you get a full marketing machine across digital + traditional channels, with real data and proven results.

https://aciapartments.com/
Address: 7946 Ivanhoe Ave Suite 300B, La Jolla CA 92037